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By now, you probably know that paying attention to your cash flow is vital to the health of your business. This article looks at an alternative cash flow method, often called the indirect cash flow method. Read More

You surely must have noticed an increasing amount of videos on that newsfeed of yours, right? That’s because almost everyone out there is jumping onto the video bandwagon. However, not all of them will make it to that destination. If you want the right amount of traction to help get you where you w Read More

The solution to decreasing content engagement is not to create even more content; it is to make your content more engaging for your readers. Read More

Digital disruption forces people to accept and comply with an array of new rules, while they need to learn how to interact with new tools and procedures.
The question is…how can companies optimize the implementation of new technology? And how can employees quickly adapt to continuous changes?
A s Read More

The marketing world can be a dark place, full of people who care little about your success and a lot about their own profit. It’s no surprise that we see company after company that’s been burned by crappy PPC managers. Read More

Instagram has over 500 million monthly active users, less competition and a more engaged audience than other social media giants like Facebook or Twitter.1 This presents businesses with an opportunity to market their products to a more targeted and interested audience without spending an enormous a Read More

Statistics show that US companies lose half of their customers every five years. Customers are the lifeblood of your business. Keeping them satisfied should be your highest priority. To grow a small business, former customers must be replaced. Experience with the firm, products, services and staff Read More

Small businesses know they can’t afford to lose data. Yet more than half (58 percent) of them are not prepared for data loss.
Worse still, 60 percent of small businesses that lose data will shut down within six months. That’s according to new information gathered by Washington, DC-based research f Read More

Standing out from your competition isn’t easy, is it?
You have to differentiate yourself from others in your market. You need to be able to provide something that your competition doesn’t. Otherwise, your prospects won’t have a compelling reason to buy from you.
It’s all about giving a memorable Read More

We've provided advice in the past about how to improve your video marketing efforts on YouTube and similar platforms for an SEO boost and broader reach. Now we're going to talk about what you should never do on YouTube – or any other video platform, for that matter. These are the mistakes that will Read More