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Starting a family business presents many challenges, experts say, but sisters Brenda and Mary Maher bucked the odds with their successful baking business Cakegirls. Read More

No matter what you do for a living, there's always an incentive to make more money. Maybe you're trying to pay off credit card bills, save up for something special, or have a little cushion should something unexpected happen in your life. It used to be that if you needed to make a bit of extra cash, you needed to pick up a second job, like bussing Read More

Renowned Lebanese-American poet Kahlil Gibran popularized the aphorism, “Should we all confess our sins to one another we would all laugh at one another for our lack of originality.” Gibran's words are certainly true in marketing. The costliest marketing mistakes are surprisingly common. In fact, most can be summarized in these seven deadly sins Read More

It's not breaking news that the citizens of the Internet love some humor. It always excites, yet hardly amazes me when I see something start to spread around and go "hot" all at once. Friends send me videos, photos and blog posts that are hilarious, sometimes intentionally, sometimes unintentionally. But the things that end up being the most hu Read More

In the current economic climate, it seems like a no-brainer for quick-service restaurant franchises to court customers with dollar menus and lower prices. But according to a SmartMoney.com article, these deals may be doing franchisees more harm than good. Read More

Healthy competition is the bread and butter of capitalism, and Google is no stranger to stirring the money pot in its favor. But Google's latest decision to try its hand selling eBooks threatens to create a standards war that may prove destructive to many consumers. Read More

Where do you stand? Is it time to strategize? You don't have to go it alone! Include your staff, associates, and friends in your brainstorming. You never know what someone will come up with. The key is to know you CAN diversify; you CAN be creative and find new avenues for growth. Read More

So, the question is, are you still trying to peddle you industry's version of the Walkman or are you willing to take a look at every aspect of your business, your products, your services, and your processes in an effort to give the market what it demands. Read More

Customer service really brings great impact! Read the story and learn! Read More

Since I'm a movie buff and an Internet marketing nerd, I often notice Internet marketing and search mentions in various movies, and I always pay attention to the movie URL shown in trailers (my two recent favorites: the URL for Sacha Baron Cohen's upcoming Bruno film was www.meinspace.com/bruno, but it looks like now it's redirecting to MySpace Read More