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Forget the long ebooks, the confusing whitepapers, and all of the other advice out there that points you in a million different directions. If you want to be a smart content marketer, just stick to these 4 dos and don'ts. Read More

Why did a franchisee of a St. Louis area Applebee's restaurant fire a waitress a short while ago? Was it because of her lack of skills? Was it because she was late to work all the time? Or, did it have to do with what she did online? Find out. Read More

Even if you know that you should be including social media in your business marketing, when it comes to the implementation, many of you are getting it wrong. You may not realize just how much your efforts are actually cutting in to your income when they supposedly should be increasing it. Read More

Buffer is one of my favorite “go-to” services when it comes to social media management. In this post, we’ll explore the advantages of using Buffer and the BufferApp and how you can get the most value out of the currently available feature set. Read More

For a lot of people, self-help books and articles might be doing them more harm than good.

Including this one. Read More

As you've probably heard, more and more people are shopping on their smartphones and experts are saying that everyone needs to be thinking about mobile. But does that hold true for a really small shop like mine? Read on to find out what our mobile sales looked like for the year compared to prior Read More

Rahul Varshneya interviews Martin Zwilling on how to successfully startup and effectively market your brand and your startup. Read More

While video marketing has become one of the most popular content tactics for B2B companies, creating enough content to keep those strategies humming is still difficult for many. If you find yourself stuck in a content rut, here are 10 simple content ideas for video marketing. Read More

The Internet has turned the classic definition of the word around, turning it into "a list of desired items the compiler MAY obtain via putting it together and sharing with friends." Are you using wish lists yet? Chances are that more than 50% of the people who read this question, don't (missing ou Read More

LinkedIn boasts over 175 million users, many of whom are business decision makers. Learn proven tips and strategies for making meaningful connections on the social network. Read More