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What if you found out that a franchise opportunity targeting Military Veterans had terminated 300 franchisees? Would you be mad? Would you call the company out? I did. Read More

Marketers can continue targeting key audiences that align closely with product offerings by following the principles of the scientific method. Read More

Elevate your business with social media! Learn why it's indispensable for growth and success. Explore digital marketing dynamics. Read More

When it comes to staying ahead in the fast-paced world of small business operations, leveraging the latest technology can be pivotal. In 2024, AI Integration tools are set to become even more seamless and essential for businesses looking to streamline processes, boost efficiency, and drive growth. Read More

There is no one perfect franchise, but there are many that have elements that lay the groundwork for success. This article written by The Franchise King-for Entrepreneur.com, shows you 5 of them. Read More

A common initiative I hear from business owners today is their effort to improve the customer experience. Some are doing this at the expense of employee experience, which I believe is one of the major causes of employee dissatisfaction and exit of good employees today. To achieve real growth, busin Read More

In today’s competitive business landscape, a company’s success often depends on the effectiveness of its creative marketing strategy. However, measuring the success of such intangible assets can be challenging. Before exploring the various techniques for evaluation, it’s essential first to understa Read More

How can you use AI for SEO? Here are six ways marketers are using AI for SEO, streamlined process, stay ahead of the competitions, and automate workflow. Read More

Based on my years of experience as a business consultant, I’m convinced that most business leaders are so busy with day-to-day issues that they have no time to be proactive with new innovation and staving off future competitors. Thus they are blindsided and try to react quickly when a new competito Read More

Succession planning should be at the forefront of every business leader's mind. Here are some strategies to consider as you plan for succession. Read More