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Moms are twenty percent more likely to use social media than the general population. Not only are they users, they are big contributors and act as influencers, early adopters, and leaders in online media. This article talks about why moms are into social media and how they are demonstrating a stron Read More

A new free social media management tool lets marketers dig up data about any Twitter account, allowing for a significant increase in retweets. @Hubspot @DanZarrella #socialmedia Read More

Securing enough capital to start a business or maintain one is often one of the most daunting tasks an entrepreneur has to face. In the graphic below, we break down the National Small Business Association’s survey on who the lenders are and what that access to cash can mean for a small business.
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The number of female entrepreneurs is on the rise and (thanks in part to Lean In) so is their optimism about growth opportunities for their business. Where are the best cities in America for female small business owners to thrive, and what are the best ways to get to the top?
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Institutional investors — such as pension plans, sovereign wealth, insurance companies, and endowments — pool funds in order to invest in securities and other investment products. Read More

Social Media is so integrated into every aspect of our lives, the lines between personal use and business use are being blurred, and this is resulting in sometimes negative consequences. How do we better define those lines? Read More

Content marketing has officially claimed its spot as a leading marketing strategy, as evidenced by research that shows 87 percent of B2B marketers are employing the initiative. In fact, content marketing is outpacing all other marketing strategies including search engine marketing (67 percent), eve Read More

CRM tools are evolving rapidly as the market demands a community approach to building client relationships. The latest market changes require a much broader community approach to building relationships with clients. Today’s CRM tools are online and they include social data as standard aspects of ev Read More

If you’ve ever wondered where the best place is to get advice from is – you’re not alone. We thought it would be an interesting exercise to try to map out all of the possible advice sources we could find. (And have a little fun while we were at it!) Read More

We all know that its our blog readers are the main people that will determine our success in the industry, the question the is, do you know what they want? Read More