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O.K., let's face it. You can't stay at your computer 24/7 even if your office happens to be in the living room or at the kitchen table. So how do you stay available for customers especially during the Holiday season when you're visiting family and friends. Smallbiztechnology.com has these tips for always staying connected and being able to respond to and serve your customers. Read More

Marketing strategist Ivana Taylor has these 10 tips for marketing in 2010 including some that probably should be second nature. (Start a blog, for example.) The ideas include social media but are not all online so some close attention to what is needed to target your customers directly is the key. Think about your business and probably more importantly your customers. Where are they? Who are they Read More

Social media marketing does not have to be rocket science. Many people make it more complicated than it is and tend to shy away from it. They know that they should engage, but still fundamentally do not understand the intricacies and as such, they are missing out on a whole new way of communicating with their clients and would-be prospects. Read More

Personal blogging is pretty easy; business blogging is tougher. Making it interesting, tying your posts into your product line, and achieving the right voice are a challenge for even the most professional writer. These worries often lead to massive writers block. Here are 30 ideas for topics you may have never considered including on your online store's blog. Read More

Working from home (or from anywhere else for that matter) can be a dream come true if, like many small business owners, you've opted for a mobile office to save overhead on bricks and mortar. Just make sure that dream doesn't become a nightmare with these simple tips from Entrepreneur.com. The post looks at some of the big mistakes workers in a mobile office can make and how you can sidestep or a Read More

Find out why (some) old school marketing tips still work in the age of digital marketing. The key? Persistence, and knowing when to keep going and knowing when to quit. Read More

Communicating with customers is no longer just about e-mail or marketing messages that you lob across a high wall and forget about. Soon you’re going to be able to send a message, and somebody’s going to instantly tell you what they think about it. The first time we bench marked our customer service comments online, it was 60 percent negative mentions. We have excellent customer satisfaction sco Read More

Web video will increase your business and with cheaper hosting and production options, it must now be a necessity, says smallbiztechnology.com. Products like Brightcove are making hosting your own video even easier but I think the cost is still a bit steep compared to other available online options. We'll have to see where online video goes in the future but my instinct is that it will become mor Read More

Everyone is talking about cloud computing these days, but what is it really, and why should chief executives care? It offers great opportunities for just about any business--if handled right. Here's an article on 5 things that you as a business owner should know about cloud computing. Read More

Let’s face it; most small businesses do the bulk of their business locally. So, the thought of gaining access to Facebook’s 300 trillion Read More