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One of the delights for many who dine at Chinese restaurants is the fortune contained inside the little cookie desert. Finding little hidden gems inside a surprise package takes us back to the fun we had at birthday parties and opening presents during a holiday. I think businesses can tap the fortune cookie tactic in their own little way to Read More

Managing stress in the workplace successfully needn't involve powerful medications. Managing stress requires taking an active role and to take responsibility for your own thoughts, feelings and behaviors. We cannot escape every deadline or every assurance, so, rather than trying to eliminate stress entirely, we need to attempt to manage stress as Read More

You have all probably met or even been a flirt at some time in your life.It can be no big deal if this happens in your social life, but in business it can waste a lot your time and money.What does a customer flirt typically do? Well, here are are a few examples: Read More

Author and technologist Nicholas Carr says, “Twitter is the telegraph system of Web 2.0.” The New York Times has mentioned that Twitter is one of the fastest-growing phenomena on the Internet. Only a few brands skimmed off profits from Twitter and others just tweeted about some direct marketing stuff. However, there are numerous ways you can lever Read More

A wide range of tools from Facebook to Twitter are being used to deliver flu prevention tips and updates out to the public. “We need to come up with products and interesting information that people can get something everywhere, anytime.” said Jenny Backus, Health and Human Services Public Affairs. As said, social media is now their answer. Read More

Government grants for small business are often talked about as an option when launching your new venture, but how realistic an option is this when starting out? Well, in the United States any government grants to help small business will likely come from the states and this list of links from About.com should help you get an idea what's out there Read More

According to a new study by researchers from three Canadian universities, the biggest red flag for a potential accounting fraud is a CEO with a truly oversized ego. Here is a recipe for how to better prevent it. Read More

Have you ever posted tweets and wondered why they were not retweeted? Well, wonder no more now that you are here. Get your tweets noticed by knowing how to draw retweets (RTs). Read More

Hiring the right people — perhaps the holy grail of leadership skills — is a never-ending challenge and a constant learning experience. To offer insight on “getting the right people on the bus,” we pulled five of the most incisive statements we've come across in our talks with entrepreneurs and small business owners. Read More

Brand loyalty is one of the functions of brand-building and marketing. Developing brand loyalty is not easy because it involves having a great product that people will stand the test of time as well as effective brand management. Effective brand management involves ensuring that the brand does not become passé and that it remains the answer to p Read More