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Blog post offering a step by step guide to creating successful marketing emails that communicate directly with customers Read More

Find out how to indirectly promote your Facebook fan page from your personal account, without annoying your friends and inner circles for extra visibility Read More

We probably mostly agree that experience is based on the past, therefore when someone comes up with a new idea, if you strip it down, it will be based tightly or loosely on something already created Read More

Cultural fit is a critical success factor to company success. Whether it applies to a new employee or a strategic partner, if the fit isn't right, there will be problems that will cost the company money Read More

I'm a firm believer that in business, as in life, if you are seeking principles for success, look to nature and the creatures with whom we share this planet! From the task-specialization of ants, to the "web-building" of spiders to the "networking" and pack-hunting mentality of hyenas...it's all there Read More

Images, graphics, video and pictures - so our marketers and designers tell us - are what create the biggest and most lasting impression on customers. However, when we talk about developing an international online presence, we mostly think about translating or developing text content Read More

On the journey to improve communication & collaboration with Social Media it is often not the destination that is the most important, but the route that is travelled to get there Read More

After almost a month’s absence here is another review of the business articles I enjoyed reading on BizSugar over the past week. As usual I’m sharing the links with some of the thoughts they inspired related to international business Read More

As blogs become an integral, indispensable part of a modern business, competitiveness and pressure to blog mount! A blog has become an added, highly-effective tool to win over the next client. But the pressures involved in blogging your business to success? "Oh my..." Read More

A few weeks ago I submitted a post on the correlation between confidence and success, and was surprised to find how many responded and expanded on this concept. This post is a follow up as such, and discusses the impact of beauty in the world and how it affects our success rate and confidence levels Read More