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By Olwen Dawe

I’m not a sales person per-se, but inevitably in every job I’ve had (and indeed, in my role of ‘master of all trades’, e.g. being self-employed), sales and the capacity to sell well has played a central role. Selling is an art which has to be carefully, gently mastered and it is di Read More

By Marry Warner

The word TEAM has literally transpired into a buzz word in the corporate world. There are countless books and articles written about the importance of teams while each year, management consultants, scholars and researchers continue presenting theories and research that debate ove Read More

By Megan Totka

If you’ve ever watched a detective show on television, you’ve seen the “perp walk.” It’s when the cops arrest the perpetrator—the perp—and puts him into the back of the squad car. While you may have never taken the perp walk yourself, you can use it to boost your bottom line. Hang Read More

By Sebastian Atwell

Be it games, shopping, videos, news, stock market updates, or education, the number of apps available is increasing at a phenomenal rate. There is an app for everything imaginable. With more than 6.8 billion mobile subscribers which accounts for a staggering 87% of the world’ Read More

By Velly Angelova

Feeling lost, in a productivity lull, blocked, bored, disheartened and lacking motivation? Call it what you wish but we all know the apathy of those gloomy days when everything goes wrong and you are overwhelmed by the negative taste of despair. Those down periods when you are Read More

By Sean McPheat

I attend a lot of talks, conferences and business networking events and dread to think how many presentations I have listened to in my career. To be honest only a fraction ever generated interest due to the poor presentation skills on display. This article is not about presentati Read More

Why is it that good ideas don’t make it in the marketplace? The Backstreet Boys, Smartphone apps for the business traveller, the battle between Apple & Google, a case study on brand management, where to sell your website, Infographics, WordPress plugins, Email marketing and Twitter. These are the s Read More

Welcome to our very first #TYBspotlight where we feature David Glynn who is Head of Sales & Marketing at the McWilliam Park Hotel. In this interview David talks about being named the ‘Best Hotel in Mayo’, the Irish hotel sector and how online and social media are contributing to their success. Read More

by Lionel Bryant. Social media marketing is one way companies reach out and connect with their customers in an attempt to build brand loyalty and advertise new products. Most companies use at least one of the social networks to try and do this. However, social media is only an effective tool if it’ Read More

by Thom Rigsby. Whether you’ve just opened your doors or you’ve been operating for years, it is up to you, the business owner, to make clear, effective decisions if your business is going to succeed. Let’s look at three questions that can make the difference between a wildly successful business and Read More