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Even though the Google algorithm is extremely complex and the search engine giant continues to make new strides every day to produce results that users are going to be happy with we have to continue to keep one thing in mind- it’s search spiders (robots) that are doing a majority of the work. Read More

When things first get underway with a new client, we spend some time outlining the process that we will take and how much time we expect to be spending on each task. As keywords are the foundation of an SEO campaign, we make sure to be thorough with the keyword research process ... Read More

In the wake of the Google Penguin updates many site owners are approaching their link building campaigns with some hesitancy. And while I can understand why a site owner would want to be more careful about the kind of links they are building (that’s never a bad idea!), it’s just as important to ... Read More

The other day we were talking with one of our B2B SEO clients, a software company, and the owner of the company wanted to know how long it would take for his site to crack Google’s top ten for a particular list of priority B2B keywords. Read More

Content creation and promotion is a required component of an SEO program today, since content is what ranks in the search engines and gets noticed and shared by target audience members. It helps to improve an inbound link portfolio and social signals. Read More

I came across this fantastic post on ClickZ by Chad Hill that broke down how he and colleague Adam Stetzer decided to use Google Hangouts to create a video blog post every day in 30 minutes or less. Google Hangouts lets you record your hangout and automatically post it to YouTube. Read More

Link building is the ongoing component of an SEO campaign. Once a site has been optimized, it needs to generate search engine trust. It’s the inbound links that point to a site that convey this trust to the search engines. Read More

The other day I noticed that one of our client’s sites had both the www version and non-www version of their domain working. This meant that when I typed in clientsite.com into the address bar the site did not automatically redirect to www.clientsite.com. I was worried that this might be impacting Read More

Content is a necessary component of SEO and online marketing overall, and we’re not just talking about the content that exists on your website. In order to be successful with SEO (to generate inbound links) and to improve your online visibility in places where target audience members will ... Read More

Recently I had the chance to interview Christoph C. Cemper of Cemper.com and Link Research Tools. Christoph had been developing software for 15 years before he started his internet marketing business back in 2003. Thanks to jumping on the blogging bandwagon in the early 2000′s ... Read More