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Did you know that it costs about $200,000 to promote a #trend on Twitter for 24-hours? Twitter is a micro-blogging and real-time communication network ... Read More

The ultimate compliment that any entrepreneur can get is that they can “see around corners.” This is a statement that they are willing and able (and successful) at projecting market and technology turns, not just straight-line innovations. They have the courage to make bold decisions, often contrar Read More

How do you bring intent, content and audience together for a better performing search campaign? Google has the answer – Remarketing Lists for Search Ads (RLSA).

It has become more and more important to show users the most relevant ad in search results at the right time. Enhanced campaigns alread Read More

By now, everyone who markets a business online ought to know the importance of content marketing. This strategy requires not only that you or someone in your business create tons of content, but that you make sure that content gets people's attention. The thing about creating tons of content capabl Read More

To be successful as sales professionals we have to believe in ourselves.  We have to have confidence in working with our customers, in our abilities to bring Read More

Dharmesh Shah, founder and CTO of inbound marketing company HubSpot, has this challenge for all entrepreneurs and small business people working to define their personal brands. Pick just one word you would like people to associate with you. No, it can't be a general word like great or awesome. What Read More

LinkedIn has released some analytics. Now, you can see how much you fare with other businesses and other statistics. Read More

Do you consider your blog successful or even know how to measure your blogs success? Want some tips? Read More

So you have to write about “something” for your company blog, but you don’t know what to write and your mind is blank. Sometimes writers are blank when it comes to writing about their industry because they have written so much already and they can’t think of anything else to say. Read More

By Kimberly Grimms

Many of us are highly likely to know marketing from the traditional perspective. It is essentially a process of making people aware of the existence of services. Perhaps the most clichéd way to execute marketing is through newspaper ads and cold calls. Cold calls are overrated Read More