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Entrepreneurial spirit starts early for many teenagers, but things like college and social lives overpower the urge to start a business. Here are 10 success stories of some incredibly successful youn Read More

Starr Hall gives some inspirational pointers. In today's economic environment, it seems more than ever that entrepreneurs are on a quest to learn the success secrets from those who are making it Read More

Corporate Social Responsibility (CSR) is essentially about doing good and doing well. Generally, it refers to the process of integrating social values and mission within business decision-making process, so as to achieve positive and sustainable outcomes towards the business, environment and the community at large.
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Free is an effective marketing and sales tool. In the on-line world, have consumers become too expectant for everything to be free? Read More

Everyone is after a good deal. If you know what motivates your service provider, you will be in a good position to get a discount off the normal rates. This post explains 9 ways the investment in your copywriting services can be reduced. Read More

This book/program review by Anita Campbell highlights why this content could be the best thing your business ever purchased. This is a review of the book The Highest Calling by Larry Janesky. It will inspire you to entrepreneurial success in your small business. Read More

As a writer I thought to myself I am not a salesperson. On second thought all businesspeople are salespeople by default. We must draw others to the goods and services which we offer. I've just learned some great principles for my business from THE BEST salesperson I've ever had the PLEASURE of dealing with! Read More

I have recently learned that hospitals are businesses, patients are clients and the human factor is key! From comprehensive intake to quality of service to "bedside-manner" to listening, to plans of action, reputation and discharge, all of the lessons and principles of succeeding in business can be found in great medical institutions! Read More

My son is a high-school senior, which means that the volume of college recruiting direct mail has been careening into our home mailbox faster than the Long Island RR rolling into Penn Station at rush hour. As my friend Helen Klein Ross has pointed out, direct mail marketing may be in decline in most places… but it's alive and well and thriving in college marketing. Read More

Fast Company Magazine has just released their annual list of The World’s 50 Most Innovative Companies. Included are a lot of players you’d expect to see, like Facebook, Amazon, Apple, and Google (Nos. 1, 2, 3, and 4 respectively). There are a few surprises on the list too, like Nike’s rise to 13th from 27th, PG&E’s debut at number 7 and Twitter’s premiering at the very bottom of the list. Also Read More