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No matter what your reasons for blogging, getting someone to read a post is just the first step. It’s only by developing your relationship with your readers that you’ll achieve your goals.

And email newsletters are a crucial tool for developing those relationships.

Social media is useful, but Read More

In the 27th episode of The Email Design Podcast, hosts Kevin Mandeville and Jason Rodriguez dive into email production and development trends at large in the industry. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast. Read More

Double opt-in means that adding a new email subscriber is a multi-step process. Here's how to ensure new subscribers reach the finish line. Read More

What happens when you default on a loan? While the specifics vary depending on your lender, type of loan, and loan agreement, here are some general guidelines about what to expect.

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Many employees use buzzwords at work. While they may think using these phrases will make them seem smarter, it is actually the opposite.These phrases are often annoying and meaningless. Also, they may hurt your credibility at work. If you want to move up the career ladder, you should be careful abo Read More

There is a lot of talk about the Power of Positive Thinking. Which is all well and good, but we should spend a little time, thinking about the power of negative thinking. Read More

I’m going to share with you a practice that I’ve build into my daily rhythm.

You can listen to this episode in the player above or here on iTunes.

But before I do – a couple of quick pieces of house keeping. Read More

The most important part of every marketer’s job is their ability to measure the success of their goals or projects. Truth be told, without a way to measure your success, it might seem that your work is worthless, and let’s be real – no one likes to waste time doing work that doesn’t add value. What Read More

Do you run an immortal business? If you answered “no,” or hesitated to be sure of your response, then you don’t think of your business as immortal. So when do you plan to shut it down? Most owners react viscerally to that question. They’ve invested too much to watch their companies become a memory. Read More

Even with all the changes in the business world in recent years, business lunches remain a popular activity for professionals in a variety of industries. But when trying to appeal to young professionals — whether clients, employees or new business partners — finding the trendy lunch spots for thos Read More