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Qualitative research methods and path-to-purchase research show how brands can retain potential buyers at customer journey drop-off points. Read More

We discuss how to successfully acquire a business in a seller's market & get to the front of the line when a great seller opportunity becomes available. Read More

Strategic decisions set the overall direction for your business, whereas operational decisions set day-to-day operations. Unfortunately, most of the entrepreneurs who contact me for guidance only seem to work on strategic issues when they are in a crisis, such as losing a major distributor or being Read More

As you’ll have noticed when you phone call centers, visit the bank, or deal with the government in any capacity, bureaucracy can make organizations slow and frustrating to deal with. Read More

If your social media marketing isn’t living up to expectations what can you do? Consider these 7 proven ways that will help you rise above the social media noise and better engage your audience on social networks.



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If your business is like most small businesses, your website is outdated, and not helping you to increase revenues and sales. Even worse, your website might be completely disconnected from the brand you’ve been building. Here are 7 key reasons why you should consider redesigning your website. Read More

Complacent in your career? Feeling so satisfied with yourself and your abilities or situation, that you do not need to try any harder. Is this you? We all like to think that every path we take in life is the perfect choice.
Otherwise, we wouldn’t have made that choice in the first place. Few of Read More

Due to high construction costs and new innovations in architecture, more and more companies are turning to non-traditional facilities to house their business operations. Shipping containers in particular can be very utilitarian and cost effective. Read More

Every small business is unique. If you want to grow, you need a strategy that fits your needs, and is appropriate for the level of resources you have. All of these strategies, if followed, will help your small business grow in incredible ways. Some you’ll want to put into practice right away, and o Read More

Digital Media News for August 2018.
I had the pleasure of attending Podcast Movement 2018, which took place in my home town of Philadelphia. I went live on Facebook and Twitch in the days leading up to event and more daily live streams for #PM18 Read More