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Consumers expect to find what they're looking for quickly — particularly when looking online. As a result, providing relevant search results is imperative for the success of any business on the Web. When customers can't find an item, they'll assume you don't stock it — even when there's a chance they just used a search term that you hadn't t Read More

Using product placement for advertising allows for a lot of creativity. Here are my ten favorite product placements. Read More

President Bush this week signed new legislation expanding small-business opportunities for veterans and helping reservists run their businesses after they've been deployed.

The Military Reservist and Veteran Small Business Reauthorization and Opportunity Act, introduced by Sens. John Kerry (D-Mass.) and Olympia Snowe (R-Maine), will Read More

This is a great list of open source software alternatives. The author lists 50 of the most commonly used proprietary software solutions and offers a free alternative. Read More

Blasting ads indiscriminately at audiences works less and less as we move forward in time. This is true for online and offline marketing. Savvy marketers now realize organic propagation of one's message is much more effective from a monetary and communications POV.

Publishing Web Digest for Marketers since April 1995 has shown Larry Chase what Read More

THE ECONOMIC STIMULUS package signed by President Bush on Wednesday includes two significant tax breaks for small-business owners. The provisions, designed to encourage business spending, come in the form of bigger depreciation write-offs: Read More

How do you know what to change, what to keep, and what really works when it comes to optimizing a Landing Page? Read More

Optimism among small-business owners fell last month to a 17-year low as companies said they expect business conditions to worsen in the next six months.

The National Federation of Independent Business confidence index declined 2.8 percentage points to 91.8, according to the Washington-based group. Eight of the 10 components making up the meas Read More

Anita Campbell, editor of Small Business Trends, asked some of the world's top marketers, small business experts and bloggers one short and sweet question: “Please share one of your best kept marketing secrets”.... Read More

A social news site emulates the Digg model and offers small business people a focused web presence for issues of interest to them. bizSugar launched with the goal of reaching small and medium businesses with a social media presence dedicated to business interests. Read More