When it comes to understanding our audiences, there are few tools more powerful than blog personas, and today Tim Matthews joins us with some insightful advice on how to create them.
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Resonancesocial voted on the following stories on BizSugar
Tim Matthews on Creating Powerful Blog Personas [Content Marketing Podcast 162] -
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3040 days ago
How Well Do You Know Your B2B Audience ... Really? -
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3042 days ago
Made Hot by: BizWise on February 19, 2016 1:20 pm
How Well Do You Know Your B2B Audience ... Really?
When you pinpoint the audience for your B2B blog, you may only be getting half the story.
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When you pinpoint the audience for your B2B blog, you may only be getting half the story.
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Jay Baer on "Hug Your Haters" [Content Marketing Podcast 161] -
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3047 days ago
Made Hot by: JoshRed on February 14, 2016 3:05 pm
Today we’re welcoming Jay Baer back to the Content Marketing Podcast to chat about his latest book, Hug Your Haters.
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Stay Off the B2B Blogging Wall of Shame -
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3049 days ago
Made Hot by: maestro68 on February 12, 2016 9:02 pm
Welcome to the rogue's gallery of critical mistakes that keep B2B bloggers stuck in the starting gate. Are any of these sabotaging your content marketing results?
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Why Your B2B Company Shouldn't Be Blogging [Content Marketing Podcast 160] -
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3054 days ago
Made Hot by: SimplySmallBiz on February 6, 2016 8:25 pm
When it comes to B2B blogging, if you’re not going to do it right, you may as well save your time and energy. In Episode 160 of the Content Marketing Podcast, we talk about five factors that could doom your B2B blog to failure.
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Why Every B2B Needs a Blog [Statistics] -
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3056 days ago
If you're a B2B company and you're still not blogging, find out why now is the time to start. The numbers tell the story.
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Monday Marketing Mojo: One thing you must know about B2B blogging -
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3057 days ago
Made Hot by: LoopLooper on February 3, 2016 10:01 am
Ready to amp up your B2B content marketing with a powerful blog? Learn the one element every B2B blogging strategy must have.
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Why Your Content Team Needs a Quality Czar [Content Marketing Podcast 159] —
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3061 days ago
Made Hot by: LoopLooper on February 1, 2016 10:42 am
In Episode 159 of the Content Marketing Podcast, we talk about the key to maintaining the high quality of your content throughout 2016 and beyond: appointing a Quality Czar.
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How to Write a Perfect Headline: Data-Backed Insights [Infographic] -
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3063 days ago
Made Hot by: NolanGreen on January 28, 2016 3:09 pm
Writing the perfect headline for your content doesn't come down to luck, magic, or voodoo. Here's what we've learned from actual data.
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Monday Marketing Mojo: How to become a better storyteller -
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 3064 days ago
As we all aim for higher-quality content in 2016, we need to become better storytellers — check out today’s Mojo to find out how.
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