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Are you paying or otherwise compensating your clients when they give you referrals to new prospects? If so, you may be shooting yourself in the foot, new research from the Enterprise Council on Small Business (ECSB) shows.
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Social media marketing has completely changed the way businesses and consumers interact online. Social media marketing has matured out of the “well, let’s see what this does” phase and has earned a place in everyone’s integrated marketing campaign. Even the “Old Guard” of marketing has realized the Read More

A company website is the foundation of an online marketing strategy. Every link building tactic sends users to the website to find more information and hopefully, to convert. The goal of a website is to get visitors to take some sort of action, whether that is to purchase something, fill out a lead Read More

As more and more companies fight to get in the black and out of the red, what can you do to increase the morale of your employees on a daily basis? Read More

One of credible alternatives to Fiverr is JobsFor10 - an online micro jobs site I have been recently being recommended to visit. Read More

This post describes 3 ways to create interesting, engaging, and effective QR code marketing campaigns to try this Fall. Read More

Many aspiring business owners may approach the task of writing a business plan with a “let's get it over with” attitude; they may even try to completely avoid doing it. But this one seemingly inglorious, laborious task has the potential to save a lot of headache, heartache, and money down the road. Read More

Despite all the gloom and doom around today there are many opportunities to ensure success with the marketing of your brand. Yet some small business owners resist change and let the potential opportunities fly by only to be grabbed by a competitor. How do you think about new opportunities. Read More

Thirty-some years in business, and I’m still troubled by management style. Maybe it’s that (MBA or not) I’ve never been comfortable with authority — Not with accepting it, and not with wielding it. But I managed. Read More

There are many huge corporations currently the top earners worldwide. Here are the lists of 10 most successful businesses of all time. Read More