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Discover why you should spend time increasing your prices and even the benefit of a 1% increase.
Most business owners recognise that if they price their products or services too low, then they risk leaving money on the table. On the other hand if they set prices too high, then they run the risk th Read More

Deciding to be an entrepreneur is a lifestyle move, and should be part of a long-term strategic plan. You shouldn’t be making this decision just because you are mad at your boss, you would like to be rich, or someone else thinks it’s a good idea. In these changing times, if you already have a start Read More

Women in business have successfully made a place for themselves over the years and continue to be a symbol of growth in the business sector. Read More

There is a lot of value in being known as a local expert. As entrepreneurs we all need to start somewhere and what better place to begin than your local market where all your connections lie. When you start your own business you have a ton of motivation and want to grow quickly and many make the mi Read More

Facebook. Twitter. LinkedIn. If you’re involved in online marketing at all, you know that the web has become a social place. It’s all about sharing and these sites have made it quite easy to do so. While it can be beneficial for many companies to utilize these sites and have an active presence, the Read More

When it comes to social media, who do you depend on for advice? An article in Computerworld magazine highlighted a common problem. A lot of organisations have no idea who should be responsible for their social media presence leaving them open to potential brand damage. Read More

Project management is about the people who are part of that project. The end-recipient of the project output, the project team members and of course, the project manager. The ability of a project manager to deliver effectively is tied to the ability to manage people in different circumstances. Rely Read More

Back in the day writing an eBook and charging $37 or $47 or more wasn't a big deal. With the rise of Kindle though - and the rise of customers accustomed to paying less than $10 for their Kindle eBooks - you have to think harder about how to price your eBook. Read More

Many small business owners take a haphazard approach to their online marketing. Discover what things you need to include in your marketing plan to succeed. Read More

Price discounting can be an effective marketing tactic when used wisely. If not it can upset you relationship with your loyal customers. The trap some small businesses are falling into can be avoided. Read More