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Few businesses have the luxury of taking on venture capital, angel investments, or other external funding when they are getting off the ground. So for the majority of entrepreneurs, bootstrapping with personal funds is the only way. Here, OPEN Forum experts share best practices and other words of w Read More

There are 6 myths that I will bust (no pun intended!) about women and influence. And here they are:

1. The White Knight Myth. This is the idea that women are only influential because of their husband, family, or others outside of themselves. Men and some women believe that this is the only ro Read More

In this post we describe how the new Facebook Pages layout isn't scary, but is actually beneficial to your small business. We give a few examples specific to small businesses on Facebook, and provide links to other great articles about the new layout. Read More

Collaborative leaders have learned what it takes to be a great partner. They know that the benefits of effective collaboration far outweigh the time and effort expended in creating the partnership. Collaborative leaders also know that good partnerships do not simply happen.
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Are you worried about tax season? Fear not. There are tons of ways for small business owners to ease the pain -- ranging from new credits to oldie-but-goodie deductions. Here are five tips for saving money (and lots of it) come April 15. Read More

You think about insurance when it is causing you pain... And that's OK. Insurance is a product that most people do not want to think about because it is not tangible. You can't watch the Super Bowl on your insurance. Read More

An examination of a Gateway Affiliate site and a more complex Authority site. Is Simple better? Is Complex really worth the time and effort? Which is better for Traffic? Look at two and compare results. Read More

In today's post John Jantsch covers a couple of the new Facebook page features and how to use them to benefit your own company. Read More

So many business owners and entrepreneurs confuse features vs. benefits.
It is a critical marketing concept so I’d like to give you a clear definition that will
always help you keep the two straight.
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With Buffer you are able to write a couple of tweets at one point and add them to a buffered queue of tweets. Buffer then makes sure to tweet your queued up tweets at the best times of the day to get the highest engagement available. Read More