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Data is a powerful tool in content marketing, but it can be hard for readers to understand unless it’s presented well. One solution is providing a visual breakdown of the data in a context that’s easier for the average web user to read or scan. Read More

For the first time in several years, humans now account for more Internet traffic than bots, but bot activity is increasing at smaller websites. Read More

Sadly, even with this flood of computer generated insights, 95.8% of the world’s internet still does “nothing” when they visit a site. So, what’s missing? Psychology. Read More

In the last couple of years, the number of shoppers using mobile devices to make purchases during the holiday season has increased rapidly. If Facebook is to be believed, it promises to be no different this year.
According to a Facebook IQ article, the percentage of online purchasers transacting o Read More

U.S. military veterans display many of the same leadership qualities as successful entrepreneurs. Some even go on to launch their own businesses upon their return. Luckily, there are resources available to help those veteran owned businesses thrive in a competitive environment. Read More

Your blog posts, your marketing materials, and your website all need images. As a small business owner, you probably think that photos come with an expensive price tag, but they don’t have to. Here are places to find images for every small business need. Read More

Recently I discovered the existence of a Quality Score in Twitter Ads (or “Quality Adjusted Bids” as Twitter sometimes refers to it) and today, I’m going to share with you several ways to maximize your ROI on Twitter Ads by hacking this algorithm that Twitter uses to decide if your ads should be di Read More

The tablet market has experienced massive growth in recent years. And with so many new and different options, they can make great gifts for almost anyone on your holiday list. However, all those options can make choosing the right one seem like a difficult task. Read More

Justin Auciello knows first-hand what it takes to build an online community. He’s the force behind Jersey Shore Hurricane News, an online resource for sharing local weather and news. If you’re interested in building an engaged community like Jersey Shore Hurricane News, take a look at these communi Read More

Facebook has just announced the addition of two new tools that will improve local marketing for businesses with multiple locations and provide more insights into the people that are near the stores. Read More