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Want to start a business? Want to Buy a Business? Want to Sell your business? These interest are very different but there is one common element among these significant business decisions: Money Read More

As a writer, I struggle with making my content appealing to the reader. I've found out that's only part of the battle. Your documents have to "look" appealing, too. Here's how one company created an email banner that could be customized to make their content tie together and make it more likely to be read Read More

I've posted a list from foxnews.com before. Now it's MY list of the worst vintage ads with commentary!

KGB spies drinking beer. Kids and cocaine. Kids and guns! Carpooling with Hitler. And more Read More

As marketers, we are constantly faced with the challenge of getting leads and converting those leads into customers. Because of the challenging nature of our trade, some of us tend .. Read More

As a service provider, asking something of your customers is always risky business. When your marketing communications don't reflect an organizational strategy, you risk alienating the very people you're trying to serve Read More

The recession changes people attitude toward money and employment.

More people are becoming frugal, more entrepreneurs are becoming bootstrappers, and more ex-employees are entering entrepreneurship.

All three of the above combined, you would want to start a business that requires minimal investment. Take heed, there are business opportunities that involve no financial investment to start with – Not even a dime Read More

Breeze was designed with two things in mind; the iPhone, and you. With Breeze, you can see, move and manage your money anytime, anywhere. It combines an intuitive interface with a robust set of features, which means you get the best of both worlds: simplicity and power. Read More

Practice Etiquette-You will be surprised how far the words, please, and thank you will take you. Practicing common courtesies will set you apart from the competition. In business, it could mean the difference of winning the contract or not, in your personal life it could make the difference in the type of people you attract Read More

This recent post on the Official Google Australia Blog gives some interesting statistics about the number of Australians who research products online verses the number of small businesses with a presence on the Net. How do these statistics compare with the country or region of the world where your small business is located? Do you have a presence on the Web? Not simply a static Website, but social media, blogging and other interactive content as well? If not, why not? And how will you connect with customers who are already online searching for the products and services you provide. Read More

Pay Per Click ads can be a critical marketing tool for small businesses, however, with large corporations in the game, it can sometimes be quite difficult and challenging to get the proper keywords for your important ads at an affordable price. Here are some simple tips to help small business compete in the ever changing and increasingly challenging world of marketing your company, service or product through PPC. Read More