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Your home page may be beautiful but it's likely that as many as 1/2 of your site visitors never see it! To improve your sales online, optimize "beyond the homepage" to help customers more quickly find what they want. This short article offers 4 easy tips for improving your site's sales conversion by optimizing non-home page landing strateg Read More

With all the social media tools available today for online marketing, promoting your web site can be overwhelming. You need to know where to start! The #1 strategy for online marketing today is blogging. Scott Fox, social media expert and author of e-Riches 2.0 details the 8 reasons that a blog is your best place to start building your online Read More

SEO is not as complex as consultants like to pretend. In fact, you can implement basic Search Engine Optimization strategies yourself and for FREE. This article shares the 3 key tactics for SEO success: keyword selection, placement, and back links using anchor text. Read it and profit! Read More

With all the people on Twitter today, how do you find the "right" ones to follow? Here are 4 easy ways to identify and follow Tweeple who will be valuable to your business online. Read More

Get help with BOTH of these questions from this new blog post: - Who should you be following on Twitter? - How can you attract more followers? See my list of who I follow (and WHY), plus ADD your own Twitter handle to attract more followers, too! Read More

Don't play the public relations game the same old way. Just issuing press releases doesn't work anymore. Here are 4 top publicity tools you can use to get your small business more press coverage. Put the Internet to work to attract more PR for your products. Read More

The rules are changing on Twitter. Your marketing use of the new tool should change, too. But if you listen to many Twitter gurus, they are still giving you advice from last year. Twitter moves too fast for that! Here are updates on how I use Twitter effectively for my business, and you can, too. Read More

Most marketing advice focuses on recruiting new customers and increasing traffic. But that's difficult and expensive! Increasing your customer sales conversion rate can improve your profits with inexpensive changes to your web site. Read this to learn how to generate more revenues from existing customers. Read More

Want to learn how to put Twitter to use for your business marketing? Learn the latest strategies as Scott Fox interviews Joel Comm about his new book, Twitter Power. A free MP3 podcast download from Scott Fox's E-Commerce Success Show at www.ScottFoxRadio.com. Read More

The number of links in to your web site from other sites is a critical factor in improving search engine rankings. Here's how you can help improve your SEO strategy by checking your backlinks easily, quickly (and for free!) on Google and Yahoo. Read More