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Is Bigger always better in Business? At 2,717 spectacular ft. the answer might seem "Yes!"

But consider the pathetic occupancy rate in the tower that nobody wants to be in.

A story of "too big for your britches" and Business Implosion! Read More

Yesterday, we briefly reviewed how testimonials, as an advertising tactic, can help a business. I described how Amazon, Ebay and Zappos built their entire businesses around the concept of customer testimonial in the form of a feedback. They hinge on testimonials to gain the confidence of customers. Read More

Differences of opinion at work are inevitable and often integral to innovation, problem-solving, and performance improvement. But knowing that most clashes have benefits does not make them any easier to manage. Disagreements with coworkers can be uncomfortable, and if handled poorly, result in unpr Read More

LinkedIn is the go to place for sales people doing discovery on their prospects. It is also the place customer 2.0 prospects go to do some discovery on the sales people they do business with. With over 85 million people on LinkedIn, it always surprises me when I talk to a sales team... Read More

Blogging WILL bring customers to your doorstep in hordes! New Clients, added income and exposure...

BUT...

Consider the case of Arthur Sanderson: The first person to DIE as a direct result of Business Blog success... Read More

FLASHBACK: 1950s. More doctors smoke Camels than any other brand.

The Present: Is your Marketing message sound? Beneficial? Productive?

Is it time for change in your way of thinking? Read More

Ever wonder which toys teach entrepreneurial and Business skills?

I'll give you a clue: they're old-fashioned, need no batteries and have influenced millions.

Find out what Donald Trump, Richard Branson and the cream of the CEO crop played with as toddlers!

Read More

As 2011 quickly approaches, the media world continues its torrid pace. Companies everywhere are constantly attempting to stay at the fore front of new and emerging technologies. This will allow businesses of all kinds to use the newest platforms and products to keep their place in the global ma Read More

Did Jimi Hendrix sing "Kiss the sky" or "Kiss this guy?" Did Manfred Mann really sing "Wrapped up like a douche?"

In Business, it's no different. Message is ESSENTIAL! Say what you mean and mean what you say! Read More

You probably don’t have the brand of Oprah, nor the resources to start your very own television network, but what you can do, right now, is to create a brand network. A network that, similar to Oprah’s, will play your message, 24 hours a day. That is the opportunity available to you through social Read More