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Marketers and businesses are now realizing that Google Plus isn’t going away and it’s time to jump on board. If you have the time and are running your Google Plus page or profile alone then you most likely are looking for way to add followers. Google Plus might seem like a hard egg to crack but the Read More

The experiment involved 5 monkeys, a cage, a banana, a ladder and, crucially, a water hose...
A story about organizational culture by Professor Freek Vermeulen. Read More

The landscape of affiliate blogosphere has been changing almost as dynamically as the industry itself. In the course of late 2011 I've spotted quite a few bloggers gaining steam. The spectrum ranges from the fairly new ones to affiliate marketing blogging to those who have been quiet for some time, Read More

The web will look a little darker today as some of the world’s largest tech companies take a stand against SOPA. Last night at midnight, Wikipedia shut down its English-language sites in order to protest plans to police the internet and combat piracy in the U.S., and they aren’t the only ones. Read More

You’re looking for an excuse not to blog. Everyone is telling you that you need a blog but you just really don’t want to… And you’re an adult so you don’t have to do anything that you don’t want to do. Read More

One of my favourite TV cooking shows is River Cottage. In the last episode, Huge came up with a few creative ideas that immediately made me think about content opportunities for B2B companies to better market their products and services: Read More

With the advancement of technology, it’s getting easier for businesses to go green (or at least get greener). Is yours one of them? Read More

Last year I wrote a blog post titled How to Manage Multiple Blogs. Now that I’m managing more blogs than ever before, I thought I’d revisit the topic and simplify it a little bit. Read More

After deploying unified communications, organizations can integrate their VoIP phone systems with a number of other collaborative solutions to make one communicative platform for all business purposes. However, when considering UC, executives should look at the total cost of ownership for the solut Read More

Knowing when and how often you should develop an outbound link from your blog to another site is a tricky thing. No website is an island (that’s why it’s called the World Wide Web), but obviously you don’t want to lose your hard-earned traffic to another site, especially a competitor. The Internet Read More