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Cash flow is said to be the lifeblood of any business. If you need help in managing your cash flow, here is a comprehensive guide in handling and managing your cash more effectively. Read More

We are in mid-November, one week away from Thanksgiving, and it seems like nobody is answering the phone. Decision makers are dragging their feet, going quiet for days, and sometimes weeks at a time. It's driving us crazy! Right? Here is a list of four things we can do right now to ensure our success... Read More

Passion translates into being insulted when people don't care about things as much as you do and are willing to hack a crappy solution together. It's an insult to you, your product and your craft. Whether you're trying to get hired, promoted, funded or close a sale...passion wins. Read More

Marketing campaigns fail because of the improper planning at earlier phase and wrong implementation. In this article I would be discussing the things you should know for creating a successful marketing campaign. Read More

To become a more effective leader, says Robert H. Thompson, author of The Offsite: A Leadership Challenge Fable, you must foster open, honest, and authentic relationships that urge others to want to discover their power and focus on what matters to them and their community. People who commit to the following five practices are dramatically more ef Read More

Learn how to save money for your business with these 15 solid, money saving tips. These techniques work for individuals too. Read More

Bob Gilbreath, chief marketing strategist at Bridge Worldwide, says to create niche marketing that improves peoples lives. The more meaningful you make your marketing, he says, the more people are willing to pay for your products or services. Here are the things meaningful marketers know. Read More

Interesting question posed about the impracticality and impossibilty of a software business qualifying as a "lifestyle" business. Read More

The energetic Ramon Ray of Smallbiztechnology.com talks about how to get free publicity for your small business. Besides advertising, Ray says in this presentation, gaining media coverage may be the best method of gaining not only publicity but also credibility for your product or service. Ray suggests an approach that looks at the news process an Read More

Every small business owner at some point has to realize he/she is competing against a larger corporation that owns a significant share of the marketplace. You can either continue to carve out your own niche and be David vs. Goliath— —or David can partner up with Goliath. Read More