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Now that the dust has almost settled on the 2009 tax filing season, small business owners who are already hard-pressed by the economy have something else to worry about: a knock on the door from an Internal Revenue Service agent. IRS audits of small businesses increased by 41% from 2005 to 2007, while large business audits actually declined by Read More

Companies are realizing that people are talking about them whether they like it or not. As a result, they're deciding whether they should consider having a social media presence, and hence, a policy. A social media policy outlines for employees the corporate guidelines or principles of communicating in the online world. Read More

Check out Naked Pizza, and it's use of Twitter. Then see how Mark Cuban is getting involved... Read More

If you're a small business owner you can still use social media to find new customers without letting it take over your life. And below you'll find what I think are the top social media sites to help you do that. The trick is navigate through the clutter and find the ones that will work best for you. Read More

Nada Jones and Michelle Briody, authors of "Sixteen Weeks to Your Dream Business," list ten things you should "know" before you start your own business. Read More

Data from Jefferies and Company puts a hard number on the cost of traditional ads in 2008. The firm estimates that broadcast TV had the highest cost-per-thousand (CPM) rate of $10.25, with syndicated TV at $8.77. Magazines, cable TV, newspapers, radio and outdoor advertising round out the space. As for spending in the online sector... it' Read More

Google Base is one more tool from Google that can help you get the most out of your marketing efforts. If you sell products online, this is not only a good way to get your product listed in a product search engine, but it has added benefits for visibility as well. Read More

Today's topic is based on the importance of refreshing your on page content from time to time to toggle “the fresh content factor” to get a boost in the SERPs (search engine result pages) using SEO. Read More

How do I write a press release? Do you want some examples of how to write that release to TV and newspaper reporters? Read More

So for all of you “social media mavens and mavericks” out there who just can't get enough, we have comprised a list of video and audio podcasts with a focus on social media that include tips and strategies to improve your online experiences. Read More