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Today we were saddened to hear that Trunk.ly will be shutting down. Yes, congratulations are certainly due Tim Bull and Alex Dong, trunk.ly’s co-founders, but we still hate to see them go away like so many others before them. Our own little spot on Trunk.ly’s site was one of our favorites, and we’l Read More

Joshua Schachter, best known for creating social bookmarking site Delicious, started Tasty Labs in November 2010 with a vague mission statement: “We’re putting the useful back in social software.” On Friday, Tasty Labs announced its first product to the public: Jig.com.Jig is meant to be “a marketp Read More

For many ecommerce merchants, email marketing remains a staple. In a recent interview with Practical eCommerce, Listrak CEO Ross Kramer said, "We just came back from Etail [trade show] this week, and from the retailers that I was talking to up there, email is driving 20 to 25 percent of their overa Read More

For more than three years, around 100 people have been secretly plotting a social media revolution out of a Lutz home. A foreign investor has sunk millions into the project. Supporters have quit their jobs to dedicate their lives full-time to the effort.UNTHINK is a technology company based in Tamp Read More

Search vs. social seems to be the battle of the decade. And while I don't believe that search engines will soon become extinct at the hand of social media, it is true that more and more people are finding content through social media. What this shift comes down to is a simple case of credibility.Ta Read More

Business is all about people. Understanding people. Helping people. Connecting with people.Sometimes, those of us who work in the online world get so caught up tracking followers, retweets, likes, page views and conversion rates that we forget something very important for social media success – eng Read More

Google+ launched to much fanfare in June and there were all sorts of people proclaiming either its superiority to Facebook or what an utter failure it would be. Since June, the social networking platform has added 25 million users, but there isn't a whole lot of buzz about it and using it still fee Read More

Are you really six degrees of separation away from Kevin Bacon? Or from the Pope, the mayor of Birmingham, England or the Unabomber, for example?While the idea that almost everyone in the world is only six social contacts away from anybody else in the world has been a popular topic in sociology and Read More

Social Media Marketing takes time and your success as a marketer depends on your strategy and perseverance. Here, in this article we talk about that part of the strategy which is the most crucial one and many a times the most ignored one- Social Media Monitoring.Monitoring your social media initiat Read More

The traditional marketing funnel has developed into a sieve; gone are the days of the linear sales and marketing progression. Consumers now start the sales process from a multitude of entry points including category awareness, brand preference, local availability to point of purchase promotion, and Read More