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Many have asked me “How do I market a new product?”  The answer is actually an easy one, but you just need to understand the difference between innovators and imitators and how they play into your marketing strategy. Read More

Can’t seem to get Google to pay attention to your blog? Read about the simple strategy for getting more traffic and higher rankings for your keywords. Read More

Building Credibility Online: Starr Hall, the author of The Social Wave, goes over numerous PR and marketing tips in this segment from a recent interview. In this segment, Starr talks about Building Credibility Online. Read More

My blog maintenance routine is basically a proactive approach to avoid problems with my blog before they ever happen. As most of the community here knows, Basic Blog Tips is a very active blog with loads of fresh content, attractive high-quality images and plenty of social sharing options to choose Read More

You’re in for an awesome treat today. If you’re still thinking about getting your own blog set up, take a quick look at the list below. I went ahead and compiled a list of 50 reasons… Read More

Independent retailers and restaurant owners who compete against massive chains have long felt that being small offers an advantage in terms of greater personalization. But now big retail and restaurant chains are honing in on what’s been the independent advantage: They’re testing smaller locations, Read More

Here are 16 small business PR tactics entrepreneurs can immediately start doing to help drive publicity for their businesses to increase brand awareness. Read More

Interview with Lewis Howes, entrepreneur and author, on how to make others feel like champions, how to be successful, and more. Read More

Ten or 15 years ago, small companies were seen as innovators and big companies were moving slowly to catch up. But time has altered the picture. Today, big companies are becoming more nimble like entrepreneurial firms. Read More

I am firm believer that the only social media strategies worth considering - are those that will yield a measurable business return.While fans, followers and other social analytics can be part of this process – they should never be the end game. Read More