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Social media marketing is not a fad. If that’s the excuse you’ve been using to avoid developing a social media marketing strategy it’s time to find a new excuse or finally build that Facebook page. Social media marketing can be as simple or as complex as you want it to be (or as you have time for), Read More

While corporations and large companies have social media experts whose entire job consists of managing the company’s Facebook or Twitter, it is the small businesses who often struggle to keep up with their social media marketing. Read More

If you have job income in this tough economy, consider yourself lucky, but it is likely not paying enough to cover all of your bills and leaving you some left over for saving and investment. Taking action is the most important part of the process. Read More

How often do you review your blog design and usability? Weekly, monthly or annually. If you are not reviewing your design and navigation, it's time for you to do that now. We need to keep track of what is happening to our blog and make changes accordingly. I have talked about What Items should You Read More

Consumers Spend More Time Online with Content (+ 24% since 2003) than Community and Communications and its importance for getting found online should be given priority and with the emergence and growth of Social Media from nowhere 6 years ago and the continuing growth and importance of Search (+ 67 Read More

Every new startup I know dreams of being funded by an angel investor. Yet according to the latest data from Gust (formerly AngelSoft), only about 3 out of 100 companies who initiate the formal request process actually get funded. Read More

Overcome the challenge of limited resources with a series of low-risk actions that might have a big payoff. We asked three members of Vistage, a peer group organization for business owners and senior executives, to shed some light on the types of little bets that typically yield big results. Read More

This different approach to calculating your salary can ensure you are compensated appropriately as your business grows. Read More

Is your business marketing to young adults? If not, maybe it’s time to start. Why? Because the Millennials (sometimes called Generation Y or Echo Boomers) is bigger than the Baby Boom generation was. For anyone who knows what kind of spending power the Baby Boomers had (and continue to have), the r Read More

Interview with Srinivas Rao of BlogcastFM on sponsorships, partnerships, engaging with your audience, and much more. Read More