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Google announced real-time stats are now available from the new beta version of FeedBurner. Here's a screencast to preview the interface and demonstrate how to enable Google Analytics and socialize your feed on Twitter. Read More

One important aspect when marketing your products or services is knowing which customers are valuable to your business. There are different aspects to look at when reviewing your customers and one is looking at the Average Transaction Value.

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Going through my downloads folder, I have discovered almost 50 pdfs, the vast majority of which have yet to be looked at…..sound familiar?

Most of these have come as a result of signing up to someones list, newsletter, etc etc. You know the good ol’ ethical bribe theory. Don’t get me wrong I’ve Read More

eNewsletters are one of the staples in the content marketing toolkit. Here are some ideas on how to makes yours stand out and drive traffic to it. Read More

Five reasons why you should never build a Flash website for your small business. Read More

What’s in the mysterious package? Even if you already know, a part of you is calculating all the possible variations. Is it bigger or smaller than I thought? Is it way more cool than I thought? How much enjoyment will this new purchase bring my life? The sky is the limit when the brown-wrapped wond Read More

Last week while attending BlogWorld I noticed a recurring discussion pertaining to increasing blog readership.  These discussions were part of the session Read More

Discussing the difference between a hard sell and a soft sell, and how the online world is driven by soft sellers such as Chris Guillebeau. Read More

Why are you blogging? Ever asked yourself that question? It is not a strange thing that a big percentage of the bloggers have started their blogging venture with the intention of making some cold hard cash. Despite of that blogging offers a lot more than some extra bucks. Check out to see what more Read More

This is a very important question for business owners wanting to attract clients to their products and services, or put together a marketing budget. This question can probably be aligned with a similar question – How long is a piece of string? When it comes to determining the cost of marketing or Read More