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You may have heard of Google’s “20% Time”. The concept is simple — Google’s engineers are allowed to dedicate 20% of their working hours to personal projects.

You would be amazed at what products have come out of this initiative — Gmail and AdSense to name just two. That’s a pretty impressive ou Read More

Does Google love other websites more than yours? Learn why and what you can do to generate more visitors to read your content and enquire about your products and services. Read More

If you really want to impress a startup founder as a potential employee, or you want to be a smart investor, you need to know the right questions to ask. These are the questions that get past the hype of a founder “vision to change the world,” and into the realm of real business strengths, weakness Read More

Trust is essential if one is to have solid, viable, fruitful and long-lasting relationships. This also holds true in business.

The article is written by Fred Schebesta; one of the directors of Finder.com.au Read More

The recent changes in the EdgeRank algorithm and the push for promoted posts have been a major bone of contention for business owners trying to get traction on Facebook. Some big names, including George Takei and Mark Cuban, have even started voicing their concerns over the situation. Read More

Video adds a whole new dimension to your blog. Add these 7 types of video to your business blog to engage with readers in a more visual way. Read More

If you don't have a lot of money in your business to spend on marketing, then conventional wisdom dictates that you need to kick your creativity into high-gear. But trying to think outside-the-box with your marketing strategies may be difficult if you are not so creative by nature. Read More

Oftentimes, smaller companies assume they simply can’t make the same community impact as the big boys. Here's a shining example of how they can. Read More

Have you ever thought of outsourcing your lead generation efforts?

I’m not talking about having someone manage your PPC or SEO campaign, but good old fashioned telemarketing to hock your goods.

If you hear the word telemarketing or cold calling and immediately start to cringe, you aren’t alon Read More

Many of us love walking or driving around during the holidays to see all of the decorations up at homes and in stores. It makes us feel united, festive and nostalgic. It only makes sense to bring those same uniting feelings to your online community. Read More