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Here are three questions to ask yourself when you are unsure if an additional employee or a freelancer is the right choice for your business. Read More

The recent Olympic Games were not only a display of athletic prowess. They were a showcase of national pride too. That got me thinking about how nationalism can best be used as a theme in brand-building and copywriting. Over the years, here are some brands that have played the country card well. Read More

We asked The Young Entrepreneur Council, "As a young entrepreneur, what's your #1 source of practical business advice and why?" Here are their answers. Read More

Many companies are designing their social media strategies around "Likes" or "ReTweets" instead of against an action or an outcome. Read More

You don't have to be tech-savvy to automate affiliate coupon integration. Consider Coupilia, CouponFeed.net, FeedShare, For Me To Coupon, GoldenCAN, PopShops, and Prosperent. Read More

Beware: Quick spamming schemes can get you into an early lead, but will ultimately lead you to failure. Read More

What must-have marketing tools should small businesses include in their marketing campaign when launching a new product? Read More

SEO has evolved a great deal within the last few years. It’s no longer a technical function of website development and the individuals/businesses that succeed at SEO are the ones that understand marketing and consumer behavior. The search engines now favor websites that provide visitors with great Read More

What finally got personal blogging out of my "Stuff I'm Totally Going to Do When Life Quits Being So Danged Busy" folder. Read More

11 X-Factors to Bootstrap Your Business - An Interview With Yanik Silver. Learn from Yanik Silver on what entrepreneurs need to know in order to succeed. Read More