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More small businesses are turning to mobile marketing to grow sales and get customers. This article offers some survey data on how mobile is positively impacting marketing in the small business space. Read More

Ideas aren’t everything when it comes to starting your own company. We’ve heard about plenty of pivots where founders entirely changed what they’re working on. But a great idea certainly makes starting out a lot easier and, after whatever pivot you need to make, you still have to have some concept Read More

Starting a business can be harrowing enough although I hope it can be an exciting time for you too. One of the steps you will be considering is how to market your new company and maybe as a start-up you don’t have the funds to do very much. This is where Social Media is great as it is free Read More

Margaret Smith was a quiet, shy, stay at home mother who transformed in a couple of years to become a successful business owner of UmNumNum boutique cookery school Read More

Last week’s big news was the Facebook (FB) IPO. In spite of a great deal of hype leading up to the IPO, the offering fell flat, with FB ending just a little bit higher than the offering price. The Facebook IPO did provide something of a distraction from the events in Europe, however. Read More

A lot of founders work remotely at the beginning of their project. They might still have day jobs or live very far away from each other. Or, like us, they just don’t want to go through the hassle of finding an office. Working remotely comes with a lot of communication problems that can seriously ho Read More

If your product is interesting enough and you add some hustling it could get you featured on mainstream media. Check out how DIY online store owner Brent Thomas did it! Read More

At this time of year small business sales managers must look at sales pipeline goals for July/August and determine if sales goals are attainable. Learn how to use sales compensation to motivate your sales team. Read More

What is Truth?

Truth

You operate in a world of complexity and some danger.
So it is important to discern:

• truth from falsehood
• truth from lies
• true answers from the mistakes

The whole concept of “truth” is shrouded in mystery and confusion.

You understand the problem: “Tr Read More

The early life a new venture can be daunting, but the ability to manage your business finance can make a huge difference. Read More