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Interview with small business loan expert Will Sanio on the importance of following up on leads to achieve strong sales conversion rates. Read More

Learn how to get a Facebook Recommendations Box on your Facebook page in this video. Find out what types of pages can have them, and which cannot. Read More

Copywriting is an art. It takes a lot of skill to be persuasive while writing content, some of the tips here will help you write better copy for your blog. Read More

Here's a great B2B marketing tactic that helps increase sales by uncovering a prospect's intent to purchase products in your industry category. Read More

More people trust online reviews than expert critics. Here are 8 simple ways for your business to start collecting reviews from customers: Read More

Okay, so you’re a fairly well plugged in SME owner, with your own site/blog and you believe that in your own channel, Google is starting to give you some “weight” when it comes to your opinions and comments as you strive to prove to them that yes, you “are” an Authority in your channel.

You fou Read More

Do you know that your sidebar may cost you a lot of money?

To tell the truth it’s not the only part of your web design that may make you lose some bucks.
Give a look around the web and you’ll notice many silly (but common) web design mistakes.

Would you go in a restaurant with a dirty fronta Read More

Whether you are working with small business clients or enterprises, getting companies to regularly curate, create, edit, audit, prune while also optimizing their content for users can be difficult to sustain without the right governance in place.
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Are you thinking about outsourcing some of your small business’ HR functions? Need some information to help guide you through the process?

Over the coming weeks, we’ll be writing a three-part series on outsourcing HR functions in small business. This week, we’ll be introducing the topic. Read More

If you handle credit card information, you must comply with the Standard laid out by PCI. We’ll tell you everything you need to know, including how Sumac can help with compliance. Read More