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If people buy on emotion, why do we sell on logic? Though some prospects do revert to checking their facts and information carefully weighing out pros and cons, the vast majority of purchase decisions are made first with emotion and perception and then supported with logic. Read More

Starting up, you need to be creative in securing a funding source. One of creative funding sources some entrepreneurs tap into is personal loan. Read More

If you run a blog then producing great content is not enough. You must also effectively promote each and every post that you make. Here are some great tips and places to share them. Do you know any more? Read More

Chris Grasso speaks thoughtfully about energy conscious businesses and the importance of representing your business and your practices truthfully and accurately. Read More

Content marketers, listen up! If you're worried about your best content being stolen online (and you should be) here's how to stay protected and some tools you can use to monitor content theft. Read More

When it comes to your content marketing strategy, wearing your heart on your sleeve is a good thing! Read More

As a sales professional, you hold a lot of responsibility within any company, you tend to be the reason why collectively the company hits new profit targets and ultimately you’re a key ingredient for the growth of the company. The sales metrics matter to you, they matter a lot. Read More

What does it take to be an Entrepreneur? Join us as Ace shares his Entrepreneurial mindset and an inside glance at his journey to becoming a successful Entrepreneur. Read More

Customers want to support and engage with companies that aren't just interested in their thoughts and opinions, but actively seek them out. That's why it pays to be recognized as a company with a Voice of the Customers (VOC) culture. Your customers will provide you with helpful brand insight, espec Read More

Here's a crash course for getting your new customer service agents up to speed on what constitutes good customer service and what it takes to make it happen.
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