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Make it easy for your happy customer or client to introduce you to others. A warm introduction opens the door to a warm conversation that will eventually lead to someone that needs your product or service. Read More

by Urmas Purde. In companies small or large, a manager has 7 very different roles from the perspective of his or her team. This is not to say that a manager has to do the job of seven people. But what is required of each manager is broadly knowing what the different roles are and the ability to mak Read More

Here is another business that helps customers online. It all boils down to one thing - clarity of purpose. Here's how you can learn from Zappos. Read More

Here's how you can do your market research just by utilizing government resources - this data is already available to you so you can start researching without spending too much money. Read More

Like Pepsi and Coke, Twitter and Facebook have very different consumer bases. Here's the difference between the home of micro-blogging and the social network that inspired The Social Network. Read More

It’s never been more crucial for small business owners and entrepreneurs to make sure their websites are effective and humming on all cylinders. But it’s hard to keep up with technology—to know what activities will be the most productive and profitable. Read More

Just getting started with content marketing? Been marketing great content for years but want to go to the next level? Here’s part two of our content marketing deck series, designed to give you the most information about content marketing in the least amount of time.
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I don’t know about you, but I love Instagram – and it’s not just all of the cool filters I can choose from, either. The app just makes it so darn easy to take and share beautiful photos, it’s a shame not to use it for B2B marketing.
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Meetings are dreaded by many employees. How to make them more productive and get the most out of them. Read More

By Megan McArdle:

“Rearranging the deck chairs on the Titanic” has some new competition for phrase meaning pointless business activity at failing firm: “rearranging the fonts in your logo.” Today, ending a futile "30 Days of Change" Web campaign, Yahoo announced "a new design it could live with, Read More