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There is no substitute for diving into the key details of a new startup. Executives from large companies have sometimes long forgotten how to do this (“My people will contact your people to work out the details.”). Others hire consultants, or outsource much of the real work. These executives won’t Read More

Facebook marketing can play a vital role in promoting your blog. Take full advantage of your Facebook Timeline and track your social proof with Google Analytics and Klout. Read More

#Hashtags are everywhere today – from Twitter to Google+ and now even Facebook. Would you like to add them to your blog posts and increase engagement and followers at the same time? A new plugin called #Hashcore now claims to do just that. I received an email from the company asking if I would revi Read More

If you're looking to create an infographic for your own business, or for one of your clients, Julia Borgini tells you how to create a great infographic that will be shared EVERYWHERE. Read More

Going mobile can open a lot of doors for your company. Here are four key ways it can help your business grow. Read More

Being an honest businessperson can get complicated. It’s easy to include words like “integrity” in your company core values, but how far does it go? Making sales calls with a fistful of hundred dollar bills or a trunkful of color TVs is a thing of the past in most industries. Read More

When Hasan Syed purchased a promoted tweet to complain about British Airways, he underscored an important lesson: online customer service is critical. Read More

PPC and content marketing are two channels that can’t be ignored in the B2B space, where lead volume is crucial and often times the most important aspect. While these two departments often work independently, there is a vast amount of data that can (and should) be shared to improve the bottom line. Read More

Drawing on CrowdCheck’s experience with early stage LLCs seeking to raise funds online, here are some of the most common issue seen, and how to address them. Read More

Leaders and decision makers should be able to make wise and educated decisions. Here is how to hone your decision making skills. Read More