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Advertising lead generation is just like any other B2B marketing process. It needs to be done fast. However, don't be too reckless in in gaining speed. Speed is good but it can lose its value when misdirected. That's why in racing, speed must be paired well with control because the track always has Read More

There is some debate about whether or not you should put your pricing on the web if you want to get clients. The decision depends on what you are offering and the price of the packages. For example, if you offer products that are immediately downloadable or fulfill by mail, then pricing is obviousl Read More

Learn the dos and don'ts that you should follow when promoting yourself and you business through social media in general and Facebook in particular Read More

The business success arena has been littered with something super shameful lately...  Profit Pornography that is so obviously full of B.S., you SHOULD be able to smell it from where you're sitting. But, just in case, here's a candid overview to the new business porn. Read More

Short for customer relationship management, CRM software is a collection of tools to help organize and report on your company’s interaction with clients. In our last article, we introduced CRM software and described the basic features. Depending on the nature of your business, however, there’s a wo Read More

Xero is gaining popularity in the cloud-based small business accounting software space, as you may have heard by now. The app is in use at more than 334,000 businesses at present. If you’re one of its many fans, you may have heard about the new Xero Add-On Marketplace. Read More

Here are a few unique customer service strategies of companies that you can use for your own business for the holidays. Read More

Understanding our customers’ behavioral styles is critical to our effectiveness in connecting with and communicating to them. There are a number of tools that help us understand the behavioral style of our customers (and colleagues). They go by the names of DISC, Meyers Briggs, and others. Read More

CJ Delling and co-anchor Ryan Tracey (a.k.a. e-learning provocateur) comment on the flakiness of the internet, IP address give-aways, the problem of urban planning in Sydney, fauxnut furnishings, people being bad at making predictions, grumpy cat and CJ being back in 1983. Read More

Despite reports that small business loans are becoming easier to obtain, the majority of small business owners surveyed in a recent study by LoanSage spent nearly 37 hours researching and applying for loans. Business owners spent an average of 26 hours researching financial institutions. Once they Read More