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Martin Lindstrom is a global branding expert and brand futurist who treks across the globe to consult with some of the world's biggest companies on branding. In this interview, he talks with Skip Anderson about his latest book, "Buyology: Truth and Lies About Why We Buy." Read More

What does it take to start and run a profitable business? Here are 10 essential rules for success. Read More

Small businesses, squeezed for cash and unable to get loans, are turning to an ancient payment system: barter. As small businesses find it impossible to borrow money and customers are slower to pay bills, the barter economy is becoming a crucial way for many companies to find the cash they need to keep operating. "It's really of value to s Read More

Mark Cuban is giving away money! Well, sort of. Here's a snippet from his blog post: "You must post your business plan here on my blog where I expect other people can and will comment on it. I also expect that other people will steal the idea and use it elsewhere. That is the idea. Call this an open source funding environment. If its a go Read More

Clients who view you, their business advisor, as a friend are at least twice as likely to be engaged in the work you do and be satisfied with the results you produce. Take stock: how many clients can you call “friend”? Read More

here are many misconceptions about networking for business purposes, that ultimately, many newer networkers get very turned off to business networking events simply because of the pushy sentiment that many people tend to lean towards when trying to make new friends in the business world. Now more than ever, business relationships have become worth Read More

Don't let the subzero temps sweeping the U.S. fool you: Summer really isn't as far away as it seems. And many small businesses have a special chance this year to snap up talented summer interns that would typically be much harder to snag — but you need to act soon. Read More

Nada Jones and Michelle Briody, authors of Sixteen Weeks To Your Dream Business, on what to look for (and avoid) in a prospective business partnership. Read More

The Small Business Administration (SBA) will get a beefier post in the Obama regime. Under President Bush, the agency saw its funding fall, was plagued by a host of controversies and lost the prestigious Cabinet level status conferred on it by President Clinton. But Barack Obama is signaling greater respect for the agency. Read More