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How are you treating your own patrons? Here's why your customer base is valuable, and when to dote on (or dump) current customers. Read More

SEO and SEO professionals are still waiting for a permanent seat at the marketing department’s cafeteria table. While many companies acknowledge the importance of SEO as a significant component of their overall marketing plan, many still do not have in-house SEO employees. This means that they rely Read More

One of the numerous ways in which technology has benefitted small businesses has been to increase the number of payment options available. While the conventional methods of payment like cash and cheque still exist, there are also a variety of other options like debit cards, internet transfers and Read More

Where does your website traffic really come from and what do you need to do to get more of it? Let’s continue our not-so-basic exploration of different traffic sources and their impact on our overall website traffic generation. In the previous post, we looked into direct traffic as our first target Read More

When your business is your only “baby” that can be time-consuming enough.

And yet mompreneurs seem to be finding ways to juggle raising new businesses, as well as their families with success. So last week we sought the wisdom of our mompreneur community and asked -

As a mompreneur, what is yo Read More

For me and my fellow introverts, it’s not been easy growing up in a society that has a tireless love affair with the extrovert, the salesman, the smooth talker, the life of the party. Then social media came along, and we had good reason to rejoice. What is it about introverts that makes them so dar Read More

Bootstrapping does not only involve looking for alternative ways to fund your business. A company being run by its bootstraps means practicing prudence in business expenses and resources. Small business owners should pursue ideas that would simplify business operations because time is also an impor Read More

Conversation with Live 2 Sell CEO and creator of VirtualBusinessLifestyle.com Chris Ducker about how he became a virtual CEO and you can too. Read More

Whether you’re a recent high school graduate, a laid-off worker contemplating your next career move, or an employee with no job security, at some point or other you may have asked yourself the question: should I pursue a degree or start my own business? These days, the answer may not be so simple. Read More

Many of us work on our blogs part-time while having a full-time job. Because we have limited amount time at our disposal, it is important to maximize it the best way we can. Read More