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People often complain that social media is a giant time drain, but one that they know they must dive into because everyone says they must.

Of course this is exactly the kind of thinking that makes social media, or any business or marketing activity, a giant time drain. Read More

There was a time, just a few short years ago really, when small businesses finally concluded they must use the web to supplement their marketing efforts and create another potential channel for marketing messages. Read More

Just because I’m frustrated with work one day, it doesn’t mean that I should just up and quit. And you probably shouldn’t either — especially if you want to maintain your benefits for as long as possible and avoid going completely broke. Read More

By Karen Axelton

As the economy shows signs of picking up, more small businesses are considering hiring employees. If yours is one of them, take some time to think about your hiring process and what it says about your firm. Read More

Ahhh..effective time management. A life-long dream for someone like me who has spent her life on the procrastination highway. But something happened as I traversed from my third decade to my fourth. Was it some sort of internal alarm, genetically set by my parents’ genes? If that’s true, I am s Read More

Email personalization can be an excellent tactic. What a great way to grab the recipient’s attention. You recognize them as your valued customer, and talk directly to them. Kind of gives that warm and fuzzy feeling. But before you decide to go ahead and start personalizing all your emails, there ar Read More

Business owner s and shoppers alike want to save time during the holidays. Shoppers are shopping online to avoid crazy crowds, shipping products themselves and gift wrapping. Business owners need to think about saving time as well so they can... Read More

Working with some customers can feel like a marriage. As customer relationships to state the obvious are essential part of marketing, sometimes you can miss the signs that all is not wonderful between the two of you. Here are 5 signs

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At a time like this we can all do our bit to tell the world about this great little country and this video has the right message so go SHARE IT! Read More

Five tips for online marketing promotions that get results during the holiday retail rush. Read More