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A full-on brand-building project is a big deal, not something to enter into on a whim. It requires a commitment — potentially a significant one — of money, time, and that most precious commodity, faith. While there are research tools that can help you determine the state of your brand, there are also a number of clues that may indicate it's time t Read More

While there's been precious little to be positive about during this most brutal of recessions, one of the brighter lights in the retail environment has been the continued growth of online marketing. Read More

As individuals and business leaders, we're always searching for new ways to increase our productivity. Yet the moment that we converge in a group — for that ancient (and often draining) business ritual called a “meeting” — we too often throw caution to the wind, and productivity out the window. Read More

Should franchise companies be targeting twenty-somethings to become franchise owners? Read More

Franchise owners and employees need to know a few steps that they should be taking this year... Read More

The first question that may come into your mind when starting a business with nothing is “What kind of business should I choose?”. To answer this question, you must always evaluate yourself. Know your personality, know your niche and know the available materials needed to start a business. Bootstrappers usually opt to offer services rather than p Read More

Everything that you do for your small business is a reflection of your inner energy. The inner energy is not tangible but it can be felt. On the visible level, you are doing things such as emailing, meeting a client, sending newsletter, and developing marketing strategies. These are the things that can be seen, but what drives these tangible activi Read More

I have been struggling with creating a trusted workflow system since 2004, when I started to read David Allen's book, Getting Things Done: The Art of Stress-Free Productivity. As a small business owner with plenty of entrepreneurial ideas, juggling many projects at the same, it's hard not feel stressed now and then. The main goal is to develop Read More

Whilst relationships are never perfect, except in the movies there are signs whether your customer relationships are healthy. By understanding the signs of a healthy relationship, you can easily identify what is missing and what parts of the relationship needs a little attention. So what are 7 signs of a healthy customer relationship: Read More

Drop shipping can be an excellent option when creating a startup retail business. With little or no overhead and a wide variety of products to pick from, the e-commerce owner can simply focus on marketing, making sales and passing on the orders for fulfillment. Justyn Hornor, a longtime business owner and now business consultant has a variety of p Read More