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When starting a small business, we always get another opinion from another person. We always have that dream that our business will become successful and sometimes we become more sensitive to the needs of the business that we often neglect more important things. In reality, we may think that we know the answer, or everyone thinks that they know the Read More

It often takes effort to stay focused and be productive as a small business owner. A good diet can go a long way towards making your business a success. Eating the right foods can give you energy, focus and improve your mood, not to mention your health. Drinking coffee will give you a temporary boost of energy and focus, but won't give you the nu Read More

Real time search is available on Twitter and just recently, Facebook, for users to search for the latest buzz. If utilized well, this feature is not only useful for individuals but businesses as well. The good news is, you don't need a book for dummies to get started. You just need this post! Read More

It is easy to get lost on the Internet. Viewers are easily distracted as they hop from site to site, often forgetting where they've been. This can make for fun and interesting web surfing, but it isn't necessarily good for your business. You want a lot of people to see your content, and pass it on to a friend, a social group, or even an entire net Read More

Children have a natural curiosity and they ask questions, lots of questions. As we grow up we sometimes forget to retain this curiosity and therefore stop asking questions.Without asking questions, it is a lot harder to see opportunities, uncover customer needs and desires and make the right marketing decisions for your business. There are 3 words Read More

Anita Campbell of Small Business Trends shares these important tips on starting a business (and contrasts them with what not to do) n a post at Open Forum. You'll find this tightly budgeted approach important when considering your own ventures. Sure, the temptation is always there to spend lots of money. If you don't have any starting out, you w Read More

Social media marketing and the businesses that utilize it have become more sophisticated. More small businesses are beginning to understand how to best leverage online tools to build a community and recognize that engagement and interaction are the foundations of social marketing, but most don't know what's next. Read More

I'm introduced to new Web sites every day. A friend will send me an article to read or someone will post an interesting link on Twitter and I'll click through. And after I'm done reading the information I was sent there for, my next click is on the About page. Your About page serves many purposes. It gives visitors important information about you, Read More

This week we're going to look more specifically at Facebook and how it fits in with HR and Recruitment strategies. It's pretty obvious why more and more recruiters are looking towards Facebook for talent acquisition; there's over 6.5 million Aussies on Facebook according to CheckFacebook.com (that's 39.27% of the online population); it's the 2nd m Read More

Although many companies today are leveraging on the power of social media to build brand value, we've already seen several cases where brands have been challenged by the explosive dissemination of negative information... Read More