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The author, Jill Konrath, is a widely-recognized expert and author on sales, selling, being successful in sales. She shared these two things that can sink your sales. Read More

Excellent podcast. If you have been contemplating using video (and I've been working on some new initiatives with a client), then this is helpful and practical listen. Read More

To be effective in marketing your small business, identifying and competing in a market niche is the only way to go. The reason is that it is more cost effective, your marketing communication is more targeted and you can achieve greater results. You may want to consider the following before you start competing in a particular market niche. Read More

Wall Street Journal small business columnist Colleen DeBaise explains how to open a restaurant with no money...well, none of your own anyway. DeBaise suggests gaining some experience working the restaurant business and then developing a detailed business plan demonstrating your big idea and the qualities you posses that will enable you to turn it Read More

While social web content has been stereotyped as a teen fad, it looks like adults are crashing the young folks' party. More than four out of five U.S. adults (ages 18 and up) use social media at least once a month, according to a Forrester report released today. It seems visiting social networks, blogs and watching online video has become a part Read More

A shift has taken place in corporate marketing strategy. If your brand, company or organization is like many others, you've moved away from traditional marketing strategies and are now focusing on strengthening your online efforts. Social media and e-mail campaigns, in particular, have both seen tremendous growth in recent years. Although we tend Read More

If you're running a small business, you may have often wondered how to read your customer's mind. Now you can, thanks to this handy podcast from Inc.com. Rod Kurtz interviews Inc. Magazine senior editor Bobbie Gossage about online tools you can use to find out what people are saying about your business. The conversation ranges over a collection Read More

You should. A peer advisory board has been shown to generate superior results for its executive members and their companies. There's a model that can fit your schedule. Read More

Most small business owners and entrepreneurs now realize it's important to have a presence on the Web so that your customers can learn more about you and even shop for your products online. But just being on the Web isn't good enough. You also have to be an authority on the Web. Think about your company for a second. What ever widget you sell y Read More

Esra'a Al Shafei put it all in perspective Saturday. Speaking via Skype from her home in Bahrain, the founder and Executive Director of MideastYouth.com, showed the crowd gathered at Social South the true power of social media, the internet and the idea of freedom. Read More