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If you’d like to learn a lot of great ideas for seasonal marketing, I’d urge you to visit Scotts online. Scotts, which sells products for lawn and garden care, has created some terrific ways to tie its marketing to the time of year. Read More

Looking for inspiration or a break from the business side of business? These three websites can help. Read More

A stunning percentage of small businesses don't measure their marketing programs. This downloadable guide will help you with some simple ways to start measuring (and improving) your online marketing programs. Read More

LinkedIn has brought my fledgling freelance writing business far more referrals than Facebook and Twitter combined.
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Entrepreneurs face a variety of challenges, but getting to sleep is an important one that’s rarely addressed. I’m to the point where I’m considering napping during the day because I get so much done in my head the first hour I lay in bed trying to sleep. Read More

Regulated industries have their own set of challenges surrounding social media channels, but social media can be done effectively with the right mix of people. Read More

Segmentation is a key strategy for increasing email marketing metrics and conversion rates. Get seven best practices for successful segmentation. Read More

Are you looking for a new source of innovative ideas for your business? One of the best ways to spark innovation is by reviving dead ideas from your business’s past. Read More

With over 30 years experience, Duran Duran have embraced technology and social media as a means of promotion, connecting with their fans and driving their business forward. As a brand, learn what they do well and why you too can learn from the entertainment industry. Read More

Online business owners aim to get their site on top of search engine ranking. But the most common question they would encounter is “Should I engage in DIY (Do-It-Yourself) SEO or Shall I hire an SEO professional?”. Read More