Listening to your customers and to the business can be the critical difference between winning and losing. The right methodology, the right data, and the right tools can help you listen to your business -- and even smaller companies have more data available today than ever before.
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Waltgoshert voted on the following stories on BizSugar
Strategy Matters: 7 Steps to the Right Kind of Market Research
Posted by melanee under NewsFrom http://bmighty.com 6152 days ago
Made Hot by: on January 20, 2008 7:58 pm
4 Copywriting Steps that Will Sell Ice to Eskimos
Posted by JohnH under Direct MarketingFrom http://www.searchengineguide.com 6153 days ago
Made Hot by: on January 18, 2008 8:52 pm
Need a little help writing your next direct mail letter or web copy? This is a great summary of the steps needed for effective copywriting. Includes solid examples.
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How 30 minutes a day can result in 250 inbound links
Posted by JohnH under Online MarketingFrom http://www.oldschoolseo.com 6157 days ago
Made Hot by: on January 14, 2008 9:58 pm
First, know that the 250 links will come over time - it's not a one time event. It is actually a pretty simple strategy and will have more benefits than just getting inbound links. I am referring to the practice of strategically commenting on blogs. Sure, it's been talked about, but the question is are you doing it? And if you are, are you doing i
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A Conversation With My Niece About Facebook
Posted by jimkukral under NewsFrom http://www.jimkukral.com 6160 days ago
Made Hot by: on January 11, 2008 4:18 pm
Learn how a college student uses Facebook.
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Survey finds most small businesses don't track ROI
Posted by Becky under SalesFrom http://www.btobonline.com 6162 days ago
Made Hot by: on January 9, 2008 4:26 pm
A new study found that 82.8% of small businesses do not track ROI on lead generation programs. The study also found that 52.4% of companies surveyed have no formal sales forecasting process in place.
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Better Conversion: Four ideas for improving your Web site by Jeffrey Eisenberg
Posted by melanee under Online MarketingFrom http://www.targetmarketingmag.com 6164 days ago
Made Hot by: on January 9, 2008 4:19 pm
Are you testing landing pages like a primate on steroids? Are you spinning wheels trying to unearth your next conversion rate boost? Here are four Web site areas that often are overlooked and misunderstood, and some suggestions on how you can improve them for better site conversion.
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Small Businesses Rely on Traditional Advertising While Embracing Online
Posted by readwacker under AdvertisingFrom http://www.marketingcharts.com 6181 days ago
Made Hot by: on January 2, 2008 7:52 pm
Most small businesses still see print Yellow Pages advertising as their most effective way to generate sales leads, but many are also eager to integrate effective internet options into their overall marketing approach, according to a new survey of 1,000 small businesses. Some 63% of small businesses (25 or fewer employees) advertise in a printed Y
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When New Marketing Fails: Who Wants a Meatball Sundae?
Posted by JohnH under NewsFrom http://blogs.bnet.com 6181 days ago
Made Hot by: on December 28, 2007 2:07 am
Seth Godin is at it again. In his new book, “Meatball Sundae: Is Your Marketing Out of Sync?” — available on December 27th — Seth Godin dissects the 14 trends marketers need to embrace to avoid eating meatball sundaes, which Godin explains as such: A meatball is a worthwhile commodity. They are things we need and sold to everyone. The sundae is th
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Word of Mouth Versus Key Influencers
Posted by Becky under MarketingFrom http://blog.guykawasaki.com 6181 days ago
Made Hot by: on January 4, 2008 9:04 pm
An article from the December issue of the Journal of Advertising Research says that common word-of-mouth advertising by regular folks is more powerful than “key influencers.”
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Top Ten Marketing Ideas To Consider in 2008
Posted by Becky under MarketingFrom http://chiefmarketer.com 6181 days ago
From green marketing to high-tech billboards to social networking niches, this author provides 10 trends to consider for the coming year.
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