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3 days after our previous post on Whole Foods, its boycott group has grown from 23k to 28k fans. Meanwhile, two pro Whole Foods groups, “Support Whole Foods and Free Speech” and “I Support Mr. John Mackey and Whole Foods Inc” were set up; each with 3k fans. If you say numbers alone cannot dictate who wins, maybe the killer letter can Read More

CtW Investment Group has called for Whole Foods Board to start finding a suitable replacement for CEO John Mackey (confirmed with a published letter below). It is said that the damage caused by Mackey' WSJ Op-Ed made him a 'liability' to the company he co-founded. CtW Investment Group Executive Director Bill Patterson commented: Read More

To the founders of Google Map, web communication is the next big thing. With so many social communication sites founded in recent years, this vision can't be far from right. Read More

Have you heard of charity: water? If you haven't, it is time you learn about this lives changing project. An idea and a passion were the only things Scott Harrison had, but that did not stop him from changing lives. The idea was simple and it still is: To provide clean water to people in developing nations. It all started 3 years ago with Scott Read More

By the end of this year, Twitter will have strategic statistic tools available for businesses on its site. This tool definitely comes with a price, which has not been discussed thus far. Read More

The biggest mistake you can make in social media marketing is failure to measure these returns. We have seen how to measure social media ROI but what are some of the common mistakes that people make when measuring social media performance? Read More

Deciding when to change your business strategy can be tough. In tough economic times, you can quickly see old sources of revenue melting away giving you a clear indication that it's time to change course. But, of course, change is scary and you can risk alienating loyal customers (and employees and partners) along the way. This article from Busin Read More

With an extremely “subtle” Final Destination introduction right at the start, the intention to promote the movie was clear. Nonetheless, it has brought a certain level of entertainment, accumulating 1.3 million views within 5 days since its launched. Read More

International experience and strong cross-cultural skills are key to successful international sales, but the right preparation is just as important. Good preparation gives you the tools you need to stay focused as you take in all of the information around you— even when cultural differences pop up and you need to adjust your sales strategy. Read More

If social media can help you get a job, it can also get you into trouble. Recently, there are two interesting studies circulating around the web that showed the not too good side of social media... Read More