Business executives must “own” CRM projects, from identifying goals and objectives to defining supporting business processes and metrics to ensuring adequate funding for implementation and support. Upper management buy-in and leadership is critical to the success of any CRM initiative.
CEO's Best Practices: 10 Steps to a Successful CRM Initiative
Posted by [email protected] under Customer ServiceFrom http://www.customerthink.com 5104 days ago
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“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
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5104 days ago