The other power of the collaborative dialog is the teaching is now bi-directional. Just was we seek to teach the customer, we are also learning from the customer. This enables us to improve--to take these insights and this learning to other customers, further increasing our value and differentiating ourselves from those that only offer a product, a solution to known problems, or insight about opportunities.

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Written by HeatherStone
4357 days ago

Hi Dave,

Listening to customers is undoubtedly the best way to grow your business. It's the best way to figure out what they need instead of just pushing a solution that may not fit their needs. That's what successful selling is really about.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!