BizSugar.com › Sales › On Funnels, Incubators & Out-Of-Context Metaphors – Todd Youngblood's "SPE" Blog

I’ve been in a running debate with my colleague, Stone Payton, for about a year now regarding the value and continuing applicability of the “funnel” metaphor for B2B sales. Stone emphatically states, “Forget the funnel!” (See this post, especially point #5 and the comments.) I just as emphatically disagree!